About The Grounds Guys
Liquid Capital: $30,000
Net Worth Requirement: $75,000
Franchise Fees: $35,000
Royalty: 5% - 6%
Training and Support: Available
Home Office: Waco, TX
CEO: Michael Anthony Davis
Investment Range $74,570 - $224,770
The Grounds Guys Franchise Opportunity
The Grounds Guys is transforming the landscaping industry with a scalable, service-based model that balances recurring revenue with high-ticket seasonal work. As the largest residential landscaping franchisor in North America, The Grounds Guys operates across 250+ locations and benefits from being part of the Neighborly® family of home service brands.
Why Choose The Grounds Guys?
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Multiple Revenue Streams: Includes recurring lawn maintenance, one-time landscaping projects, snow removal, outdoor lighting, irrigation, and more.
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Recession-Resilient Demand: Homes and businesses require consistent outdoor care, regardless of economic conditions.
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Scalable Model: Expand into adjacent territories, add crews, and increase service offerings over time.
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Low Overhead: No retail space required; many franchisees operate from home or a small warehouse.
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Neighborly Advantage: Tap into the resources of a $4B+ system with 30+ home service brands and built-in referral networks.
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Robust Training & Support: Includes full operational playbooks, marketing plans, technology tools, and a strong culture of CARE (Customers, Accountability, Respect, Excellence).
Ideal Franchisee Profile
The Grounds Guys is looking for hands-on owners ready to lead teams and grow a respected local brand. Ideal candidates are:
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Service-Minded Leaders: Focused on customer relationships and creating a positive team culture.
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Business-Savvy Operators: Comfortable managing crews, handling budgets, and driving local marketing.
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Growth-Oriented Entrepreneurs: Looking to scale with additional services or territories.
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Community-Focused: Excited to represent a recognizable brand and make an impact in their local market.
Frequently Asked Questions
What services do The Grounds Guys provide?
Franchisees offer residential and commercial landscaping, lawn maintenance, snow removal, turf care, outdoor lighting, irrigation, and more.
Do I need experience in landscaping?
No. Most franchisees come from outside the landscaping industry. The Grounds Guys provides comprehensive training in both operations and services.
What’s the initial investment?
The total estimated investment ranges from $88,820 to $234,570, which includes the franchise fee and startup costs.
Is there a veteran discount?
Yes. Qualified veterans receive 20% off the minimum franchise fee.
What is the revenue potential?
In 2023, franchisees in business 3+ years reported:
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High Annual Gross Sales: $3,183,028
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Average Annual Gross Sales: $811,399
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Median Annual Gross Sales: $598,650
(34% of franchisees achieved or exceeded the average)
How are territories defined?
Franchisees receive protected territories defined by population. Additional population can be added at $350 per 1,000 people.
What ongoing fees apply?
Franchisees pay monthly royalties and national marketing fees, which fund brand-wide advertising and support tools.
Are there special risks to consider?
Like all businesses, potential franchisees should review risks including market competition, minimum performance requirements, and operational expenses. These are detailed in the FDD.
Searching for more information? Download The Grounds Guys 2025 Franchise Disclosure Document FDD below.
Ready to get started?
Chat with one of our expert consultants to discover:
- Insights from current franchise owners
- What to expect in terms of ROI
- Smart financing strategies tailored for this franchise
This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by the franchise only in a state if first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if provided with an appropriate franchise disclosure document.
