About Lawn Squad
Liquid Capital: $50,000
Net Worth Requirement: $100,000
Franchise Fees: $45,000
Royalty: 7%
Training and Support: Yes
Home Office: Columbia, MD
CEO: Stewart C. Vernon
Investment Range $79,350 - $118,085
Lawn Squad is bringing fresh energy to the lawn care industry with a tech-powered, community-focused franchise model. Designed for simplicity and scalability, this business-in-a-box system is perfect for driven entrepreneurs who want to grow a modern, recurring-revenue lawn care company.
Why Choose Lawn Squad?
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Recurring Revenue Streams: Build a stable customer base with repeat service needs and subscription-style billing.
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Business-in-a-Box Model: Everything needed to launch is included—equipment, systems, support, and marketing.
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Built-in Sales Support: Lawn Squad’s call center handles both inbound sales and outbound marketing, helping franchisees book appointments and grow faster.
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Comprehensive Training: Includes self-paced online learning and in-person instruction, so franchisees can hit the ground running.
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Technology-Driven Operations: Proprietary systems and high-tech equipment help maximize efficiency and scalability.
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Coaching & Community: Franchisees benefit from ongoing guidance, best practices, and a collaborative network of owners.
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$128 Billion Industry: Lawn care continues to grow, with recession-resistant demand across residential and commercial markets.
Ideal Franchisee Profile
Lawn Squad is looking for motivated operators who want to build a scalable business in their community. Ideal candidates are:
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Community-Oriented: Enjoy building relationships and becoming the go-to local lawn care provider.
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Process-Focused: Ready to follow proven systems and utilize cutting-edge tools for efficient growth.
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Coachable & Collaborative: Open to guidance from seasoned business coaches and active in the Lawn Squad franchisee network.
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Growth-Minded: Excited to expand territory, services, and revenue year-over-year.
Frequently Asked Questions
What’s the total investment?
The updated investment range is $79,350 to $118,085, according to the 2024 Franchise Disclosure Document (FDD). This includes all startup costs, onboarding, and the $45,000 franchise fee.
What are the financial requirements?
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Liquid Capital: $50,000
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Net Worth: $100,000
What makes Lawn Squad unique?
From A.I.-driven technology and centralized sales support to high-tech equipment and comprehensive training, Lawn Squad offers a modern solution to owning a scalable landscaping business.
Is the business seasonal?
Some seasonality may exist depending on your region, but the model is designed to generate consistent revenue with upsells and cross-season services.
Do I need prior lawn care experience?
No. Lawn Squad provides full training and resources, including licensing and certification support where required.
What ongoing fees apply?
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Royalty Fee: 7%
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National Brand Fund: 2%
Searching for more information? Download the 2025 Lawn Squad Franchise Disclosure Document FDD below.
- Gain insights from current franchisees
- Learn what to expect in terms of ROI
- Explore financing strategies tailored to this business
Schedule a free 15-minute consultation with one of our expert franchise consultants to explore available territories and next steps.
This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by the franchise only in a state if first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if provided with an appropriate franchise disclosure document.
