Just Love Coffee Cafe

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About Just Love Coffee Cafe


Liquid Capital: $100,000

Net Worth Requirement: $500,000

Franchise Fees: $39,000

Royalty: 5%

Training and Support: Available

Home Office: Murfreesboro, TN

CEO: Rob Webb

Just Love Coffee Cafe

Investement Range $323,100 - $497,000


About Just Love Coffee Cafe Franchise

Just Love’s Humble Beginning

At Just Love Coffee Cafe, we pride ourselves on creating fun, friendly spaces where our customers can relax and unwind however they choose — whether that’s reading a good book, writing their latest blog on their laptop, or catching up with family and friends. Just Love customers know that they’re not going to be rushed in and out, and so they stay longer — and spend more.

Just Love Coffee Cafe was founded as an online coffee service to offer financial assistance to couples going through the adoption process, which can be extremely expensive. This charitable branch of the company continues to this day, having raised hundreds of thousands of dollars towards giving children a good home and helping couples fill their homes with love.

We don’t tell our franchise owners what charities or causes they should support, but the right franchise owners are going to be community-minded. When you support the community, the community supports you. In Nashville, each one of our locations opens their doors to different causes, activities and events. It helps connect our brand to more people, winning new customers in the process.

Why Own a Just Love Coffee Franchise?

  • Specialty Coffee
  • Unique Menu
  • Giving Culture
  • A Powerful and Rewarding Coffee Franchise to Own

We Take Coffee Roasting Seriously!

We’ve been named a finalist in the prestigious Roast magazine’s Roaster of the Year competition in 2014, 2015 and 2017, plus:

  • Our bags of hand-roasted beans can be found Whole Foods, Fresh Market and others
  • We purchase sustainable coffees that are legitimately sourced from farmers around the world
  • All of our coffee blends are roasted by hand at our facility in Murfreesboro, Tennessee

Our Menu is Built Around Waffle Irons

Waffled omelets to waffled sandwiches are cooked to perfection with a waffle iron that customers love to post on social media.

There’s practical benefits too!

  • Small kitchen
  • No commercial ovens or hoods
  • Simple to cook and fast to serve
  • Easy training of lower-cost bean team members

All Day Menu … All Day Revenue

  • We offer wraps, sandwiches, salads, and a plentiful grab-and-go selection
  • Every coffee customer is a potential upsell
  • Average ticket price of $10 – $12 per customer

Coffee Shops are Big Business

Americans are drinking more coffee than ever before and spending more time at coffee shops than ever before.

Coffee shops represent the fastest growing segment in the food service industry and coffee is one of the most popular beverages both in U.S. and abroad.

  • Americans drink about 400 million cups of coffee every day
  • 48% of millennials consume gourmet coffee
  • Over 30 million Americans drink specialty coffee daily
  • Global coffee consumption is expected to grow 33% by 2030

With a small footprint, low overhead and limited staff (5-6 at launch), Just Love Coffee Cafe is simple to operate, easy to scale and has a business model that is unique in the $84 billion U.S. coffee shop industry.

Just Love’s Competitive Advantage

In addition to offering a wide variety of hand roasted coffee blends and specialty beverages, many of which have been developed in-house, franchise owners get to take advantage of a full all-day menu.

This provides an additional revenue stream that is unique in the specialty coffee shop segment and can potentially increase the return on investment.

Plus, cooking on a waffle iron means that there is no need for a full kitchen and a full kitchen staff. This reduces overhead and the need for a large footprint, which can potentially increase profitability.

The Ideal Franchisee

Just Love Coffee Cafe is seeking owner-operators or savvy investors who are interested in becoming a meaningful part of their communities.

Attributes of an ideal franchisee include:

  • Loves people
  • An extrovert
  • Community minded
  • A desire to give back
  • $100,000 in liquid capital

Coffee Franchise Support System

You Become Part of Our Family

When you franchise with Just Love Coffee Cafe, you’re never alone. From the moment you join us, you become part of our family.

We’re going to do everything we can to help you succeed — from the very beginning.

Open in as Little as 90 Days

Just Love Coffee Cafe does not require a large footprint, which makes the process of finding the perfect location that much easier.

Our consumer-friendly design allows you to be open as quickly as 90 days from signing the lease.

We can even help with recommending contractors and are available to help oversee the build-out process as needed.

Our Complete Support Process

As soon as you sign the franchise agreement, we immediately begin the process of launching your new business, guiding you every step of the way towards establishing your Just Love Coffee Cafe franchise as the go-to coffee shop in your community.

  • Site Selection

Just Love Coffee Cafe will guide you through the process of selecting the perfect location for your coffee shop.We start by analyzing your community to determine which areas have the demographics necessary to establish a successful business.

Then we visit sites, negotiate the Letter of Intent and work with your landlord to help secure the best possible terms for your new location.

  • Build-out

We’ve designed an extremely user-friendly build-out that can suit nearly any space, almost no matter the size.

Because Just Love Coffee Cafe doesn’t require a full kitchen, our footprints are much smaller than other coffee shops, helping to keep rents low and the build-out an affordable part of the process.

We can be as involved in the build-out as you need us to be: recommending contractors to overseeing the finished product.

  • Initial Training

You will come to our headquarters in Murfreesboro and our stores in Nashville, Tennessee, for intensive training, as we train you in everything about your new business.

You will learn how to correctly pour and serve our specialty coffee, as well as our entire array of specialty beverages. And you will learn how to correctly cook, prepare and serve our simple and inventive food menu.

You will learn the machinery, the sales process and how to hire and train baristas who will not only serve your business well but will also forge meaningful connections with your customers.

  • Marketing

We will guide you through the process of online, digital, social media and traditional marketing platforms on an ongoing basis to help you effectively spread the word about your new business.

  • Grand Opening

Members of the Just Love Coffee Cafe executive team will be on hand during your grand opening to help you in the early days of your new business.

Ready to learn more? - Contact Us

This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by the franchise only in a state if first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if provided with an appropriate franchise disclosure document.

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