Sandler Training

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About Sandler Training


Liquid Capital: $88,150

Net Worth Requirement: $250,000

Franchise Fees: $49,000

Royalty: 8% - 3%

Training and Support: Available

Home Office: Owings Mills, MD

CEO: David Mattson III

Sandler Training

Investement Range $101,825 - $147,100


About Sandler Training Franchise

Personal and Financial Freedom

Our franchises offer a tremendous opportunity for growth. Achieve work/life balance, earn the money you deserve, and make a difference in the lives of your clients!

  • An opportunity like no other...

Sandler has been offering franchises since 1983. Today, we have more than 270 offices providing instruction in more than 15 languages and 30 countries around the world. We train over 30,000 people in over 500,000 hours of training each year.

  • A proven business model.

Our reinforcement training model provides the opportunity for recurring revenue through private and public courses in sales, leadership, or customer care. Additional revenue opportunities come from upselling and cross-selling assessments, executive coaching, technology solutions, and much more.

  • In a growing market.

Worldwide, companies are spending over $130 billion on corporate training. Forbes Magazine says, “Spending on corporate training is soaring.” Entrepreneur Magazine has identified business coaching as one of the hottest trends in franchising.

  • Customizable to your desired lifestyle.

Everyday, we help our clients and franchisees create their ideal definition of success and establish plans to make it a reality. Sandler empowers our franchisees with the flexibility and opportunities to create the lifestyle of their dreams.

Unique Business Model

Sales Mastery is the backbone of the Sandler business model, allowing Franchise Owners to start their business by offering public training to frontline salespeople, business owners and managers in a public forum. Sales Mastery can jumpstart and then sustain your business by providing loyal clients and business referrals.

From there, Franchise Owners can build their businesses, offering private sales and management training at the client’s location. As our Franchise Owners work with businesses over time, they can expand their training services throughout the organization and may take on a business consulting role.

Sandler has international reach, but with a local touch. Our Global Accounts Division can help Franchise Owners service and support profitable multinational corporations with numerous locations.

Key Revenue Sources

Your key revenue sources will include:

  • Sales Mastery

The “growth engine” for your business, provides sales professionals in small- to mid-size sales organizations with training that lasts between 12 and 24 months.

  • Private Training On-Site

Offered on a monthly retainer basis to provide you with predictable income and make the training investment more manageable for your client.

  • Leadership Training

Arms emerging leaders with new ways to meet the challenges of advanced responsibilities, and build more unified and productive teams.

  • Management Training

Helps sales managers and general managers develop the skills they need to shape productive behavior, cooperation, collaboration and accountability.

  • Customer Service Training

For a client’s team members who serve customer needs, deal with difficulties and solve problems as part of their jobs.

  • Executive Coaching

Helps sales representatives, sales managers and selling teams succeed by using Sandler’s highly systematic approach to winning accounts.

  • Corporate Training

Provides training in servicing large, multinational corporations with multiple locations.

Help others, while controlling your own destiny.

Choose to join Sandler Training and you will be at the forefront of a business niche that is growing exponentially, with the support of a pioneer and a leader in the training industry.

The Ideal Candidate

Ask yourself if these characteristics fit you. If they do, it’s time to take the next step.

  • Have a passion for sales and business development.
  • I love to train, coach and mentor others.
  • The corporate rat race is no longer satisfying to me.
  • I want to spend more time with my family.
  • I want to control my income.
  • I want to control my future.

Ready to learn more? - Contact Us

This web page does not constitute a franchise offering or an offer to sell a franchise. A franchise offering can be made by the franchise only in a state if first registered, excluded, exempted or otherwise qualified to offer franchises in that state, and only if provided with an appropriate franchise disclosure document.

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