About ShelfGenie Franchise

Founded in Richmond, Virginia in 2000, ShelfGenie® has expanded across the U.S. and into Canada. Our expansion has been fueled by local franchisees. Our local franchisees are passionate members of their communities. Many of our franchisees joined ShelfGenie after having Glide-Out shelves installed in their own homes and discovering the high quality solutions we offer.

At ShelfGenie, we pride ourselves on having the best quality Glide-Out shelves available to homeowners. Our process, service and dedicated team of professionals are simply unmatched in the business. Most importantly, we strive to provide our satisfied clients with easier lives.

WHAT IS SHELFGENIE?

AMONG HOME-BASED BUSINESS OPPORTUNITIES, SHELFGENIE’S LOW ENTRY COST, LOW OVERHEAD AND SENSE OF PURPOSE MAKE US A TOP CHOICE

ShelfGenie is a customized shelving and home services franchise that has remodeled tens of thousands of cabinets in kitchens, pantries, bathrooms and garages since it began transforming spaces in 2007.

More seniors are choosing to age in place, and more homeowners are opting out of an expensive move to new construction in favor of retrofitting an older home. That’s why ShelfGenie is rising to the top as one of the best home-based business opportunities for entrepreneurs looking for a scalable business that also makes a difference in people’s lives.

HOMEOWNERS NEED OUR HELP

Solutions for a more accessible home are most needed for the 76.4 million Baby Boomers, the vast majority of whom desire to age in place. AARP reports that most people over the age of 50 prefer to stay in their current homes and age in place. With the 65+ population expected to double by 2050 to around 84 million, according to the U.S. Census Bureau, ease of access is an increasingly vital issue, and it’s a market demand that ShelfGenie is growing to meet.

In addition, millions of homeowners of all ages are actively seeking storage solutions that make their homes more comfortable and livable rather than making a costly move to a new-construction home.

While the home remodeling industry is booming, few brands offer the affordable, customizable, high-quality home storage and organizational solutions that ShelfGenie provides. Franchisees have a chance to provide much-needed services in a growing industry, without investing a lot of capital up front.

WHAT MAKES SHELFGENIE SO SUCCESSFUL?

We have built our success on three key components:

1. We offer clients a superior, personalized experience and deliver and install well-constructed, American-made, customized shelving products backed by a lifetime warranty.
2. We offer franchisees unparalleled administrative and business support, plus training for designers and installers. That allows franchisees to focus on growing their businesses.
3. We have proven our business model is scalable, flexible and easy to manage, with low startup costs, low overhead and no special skills required.

SHELFGENIE NEEDS NEW FRANCHISEES

As the premier shelving and remodeling franchise, ShelfGenie has been winning clients with ease since we launched in 2007. With millions of homes now boasting our customizable solutions, ShelfGenie is ramping up for continued rapid expansion.

Our experienced, Atlanta-based Home Office is committed to providing franchisees the support they need to focus on building their business. We provide client services, sales and marketing assistance. We also offer training for franchise owners and, as they scale up, their contract designers and installers.

We provide ShelfGenie’s services in more than 160 territories across the U.S. and Canada, and we’re seeking more passionate entrepreneurs to help us grow. Our brand integrity, the quality of our products and the ability for ShelfGenie to help transform people’s lives is important to us. We’re looking for franchisees who believe in our mission and our plans to grow bigger and better.

We kicked off 2017 by making Entrepreneur magazine’s Franchise 500 List for the seventh consecutive year and announcing our plans to rapidly expand across North America.

BRING SHELFGENIE TO YOUR COMMUNITY

We think you’ll find ShelfGenie one of the best home-based business opportunities you can find. For an initial investment starting at $70,100, franchisees get the backing and knowledge of a proven franchise system with locations spanning the United States and Canada. We still have many attractive territories available.

WHAT’S THE SHELFGENIE COMPANY CULTURE?

OUR COMPANY CULTURE IS FRANCHISEE-FOCUSED, WITH STRONG BUSINESS SYSTEMS TO HELP OUR FRANCHISEES BE MORE SUCCESSFUL

To measure the success of any franchise system, look at its franchisees. Are they happy in their businesses? Are they passionate about their work? Are they profitable? Would they invest in the brand again if they had a chance to do it over? The ShelfGenie company culture is centered around doing everything we can to help our franchisees answer these questions with “yes.”

Our growing network of franchisees is overwhelmingly satisfied with our brand and with their businesses. Every year, ShelfGenie franchising uses independent market research firm Franchise Business Review (FBR) to survey our franchisees about their satisfaction overall.

FRANCHISEE SATISFACTION

FBR conducts more than 150,000 independent surveys of franchisees from more than 700 leading franchise brands across North America annually. The results are compiled into the FBR 50 Awards, which list the Top 50 franchise companies with the highest levels of overall franchisee satisfaction. And year after year, ShelfGenie franchising is among those franchises who rank high for franchisee satisfaction.

Our tremendous level of owner satisfaction is built on our strong culture of support and the visionary leadership of ShelfGenie CEO Allan Young.

“The ShelfGenie company culture was built by hiring high-performing leadership team members to support franchisees in their businesses, and by franchising with owners who constantly motivate each other to be successful,” Young says. “We want to work with people who see the big picture. We don’t bring people on if they’re not a good fit.”

ONGOING SUPPORT

A home organization franchise owner stands next to a pantry retrofitted by ShelfGenie

ShelfGenie franchisees receive extensive training, including an eight-day course at our Home Office in Atlanta. Our training is designed to teach our franchisees our core values, technology systems, marketing and media planning, client service and design procedures, as well as product knowledge and installation procedures. ShelfGenie provides intensive training for franchisees’ team members as well, including a three-day session for product installers and a series of webinars for conceptual designers.

COMMUNICATION IS KEY

We maintain open channels of communication among franchisees, our leadership and our team members.

Every June, ShelfGenie hosts an annual conference for the entire network of franchisees. We bring in expert speakers, host workshops and give out awards to our top franchisees, installers and designers.

On an ongoing basis, ShelfGenie hosts webinars featuring industry experts who share the latest developments in design. These webinars and other training guides are always recorded and posted to an internal portal, WishPortal, where franchisees can view them at any time.

BUSINESS SUPPORT CENTER

ShelfGenie’s in-house Business Support Center is at our Home Office in Atlanta, which has a 40-plus member team. The Business Support team is on-call 12 hours a day Monday through Friday, and eight hours on Saturday. They handle many of the administrative duties involved in running a business. The Business Support Center takes care of incoming and outgoing lead calls, sets appointments with clients, makes reminder and welcome calls, books sales appointments and assists designers and installers in making sure appointments are properly calendared.

THE BENEFITS OF OUR BUSINESS SUPPORT CENTER

HOW SHELFGENIE’S FRANCHISEE SUPPORT HELPS YOU WIN BUSINESS, RETAIN CLIENTS AND STAY FOCUSED ON LONG-TERM GROWTH

Running a home services business can be a complex task. You have to be skilled at providing your particular services, and you also have to be good at running a business and all that implies — meaning you have to win business, retain clients, manage staff, market your business, plan budgets and attempt to grow — all while focusing on doing an exceptional job for your clients.

One of the key benefits of owning a franchise with a proven brand like ShelfGenie is the franchisee support. At ShelfGenie, franchisees don’t face any of these challenges on their own. Our business model has a built-in virtual assistant with our full-service Business Support Center at our Home Office in Atlanta. The center’s experts handle all those administrative duties so franchisees can spend their energy on providing exceptional work for clients, marketing their growing businesses, building and managing their teams and winning new clients.

OUR EXCEPTIONAL FRANCHISEE SUPPORT

By helping our franchisees stay organized, ShelfGenie helps them win business more quickly. ShelfGenie places high value on client satisfaction, so our Business Support Center does everything possible to make sure there are no missed appointments. We call your clients to remind them of your team’s arrival, and we call you and your team to remind you as well. Our Business Support Center manages your team’s personal calendars to ensure that they aren’t overbooked.

ShelfGenie considers the Business Support Center an asset in overall brand building. By maintaining a team of reliable, dependable professionals in a central location, we can be consistent in providing exceptional work that exceeds clients’ expectations and sets us apart from the competition.

As a franchisee, you will interact with your clients at their properties during design and installation. The Business Support Center interfaces with your clients from the moment they seek out ShelfGenie’s services, which allows us to deliver a consistent brand message. It also provides you with peace of mind, knowing that whenever clients call ShelfGenie, they’ll be greeted by an enthusiastic professional who has all our brand resources at their fingertips.

We’re also actively involved in driving clients to your business. While you’re out marketing your business in your community or on a client call, our Business Support Center is there to field other calls and fill in any gaps. Our staff includes trained sales professionals, so you can spend your capital elsewhere.

FOLLOW-THROUGH

Because most homes need storage solutions in multiple areas, our Business Support Center team reminds clients to schedule an appointment to have you back. They also reach out to folks you meet at trade shows or while networking. If these leads fail to book on the first phone call, our staff touches base again in a few weeks to emphasize how much their lives could be improved with ShelfGenie’s customized shelving and storage solutions.

Positive client ratings are an essential part of any successful business. After you’ve sent us the before-and-after photos of your client’s living spaces, the Business Support Center emails clients to ask how likely they are to refer ShelfGenie to a friend or family member. Our client satisfaction levels remain high, which is extremely important for driving new business to your franchise. If a client does have a negative experience, our staff will be alerted right away to make sure we do whatever we can to resolve the situation.

Ready to learn more? - Contact Us