About Aqua-Tots Swim Schools Franchise

It all started in a pool, but not one of the indoor, 90° pools that tots have come to love over the last 29 years. Our mission began in a community pool in Tempe, Arizona, where one teenage lifeguard taught one single lesson, and a dream was born.

Aqua-Tots Swim Schools is the leader in swimming instruction which makes owning an Aqua-Tots franchise an incredible opportunity. Aqua-Tots franchisees come from all walks of life and business backgrounds, but they share a common passion for running their own business and for helping children learn skills that will change their lives.

Our Mission

To save lives by teaching children all over the world how to become safe and confident swimmers for life.

Our Core Values

Whether moving through swim levels or building a business, we are committed to treating all people with the same intentional care and support that we offer to our swim school families and franchise owners.

• Affirm each other’s strengths, and protect each other’s weaknesses.
• Treat others the way you desire to be treated.
• Extend grace to those who are teachable.
• Seek first to understand others before trying to be understood.
• Choose relationships over profits.
• Think outside the box; always question the status quo.
• Praise in public; correct in private.

Training and Support

Aqua-Tots is the largest swim school franchise in the world because it has been the trusted name in the swim school industry since 1991. Our dedicated in-house teams provide unparalleled leadership, construction, marketing, training, and operations support in order to assist our franchise owners in reaching their entrepreneurial goals while giving them access to our online library of resources as they build and develop their businesses.

• Leadership Training
• Employee Training
• Marketing Support
• Operation Support

Ready to learn more? - Contact Us